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MOLDOVA FASHION EXPO 2014

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We Are Looking For: Participation from 2 fabulous wine companies to present a wine tasting at our booth. Each wine maker will showcase for one day only - one company for October 31st Friday and the other for November 1st Saturday. ã Who We Are: Our organization is Apius, Moldova’s Fashion Industry Organization, an NGO created with support from USAID/CEED II of Moldova. ã What Apius Will Be Doing at Moldexpo: We have partnered with Moldexpo to create a large ‘exhibition booth’ for our brand Din Inima. Din Inima is the umbrella brand for many small Moldovan brands. The purpose of our booth is to create excitement for our Moldovan brands and to raise brand awareness of Din Inima. We will not be selling products at our booth - it is a presentation space. ã Why We Need a Wine Partner: We want the Din Inima Exhibition Booth to be an area where people can come inside to have a glass of wine and slowly browse the presentation. Our aim is for it to be a highly interactive booth that will put people in a terrific mood before they move onto a full day of shopping at the expo. It is the perfect setting to conduct a small scale wine tasting - to combine wine with fashion! ã Our Exhibition Booth Has THE BEST location at the Expo: The Din Inima Exhibition Booth will be located at the center of the lobby directly in front of the entrance. It will be the first thing one sees upon entering the expo hall. We have THE highest visibility location at the expo. The booth will have an open layout so that people can browse and linger. Our aim is to have everyone walk through our booth on their way inside.
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  Organizer: IEC MOLDEXPO JSC Co-organizers:  -   Ministry of Economy of the Republic of Moldova -    Association of Entrepreneurs of the Light Industry (APIUS) Partner:  Cultural Foundation ARTPODIUM The 14 th  International specialized exhibition MOLDOVA FASHION EXPO   will be held at IEC MOLDEXPO on October 30 – November 02, 2014  FASHION & WINE ã We Are Looking For: Participation from 2 fabulous wine companies to present a wine tasting at our booth. Each wine maker will showcase for one day only - one company for October 31st Friday and the other for November 1st Saturday. ã Who We Are: Our organization is Apius, Moldova’s Fashion Industry Organization, an NGO created with support from USAID/CEED II of Moldova.   ã What Apius Will Be Doing at Moldexpo:  We have partnered with Moldexpo to create a large ‘exhibition booth’ for our brand Din Inima. Din Inima is the umbrella brand for many small Moldovan brands. The purpose of our booth is to create excitement for our Moldovan brands and to raise brand awareness of Din Inima. We will not be selling products at our booth - it is a presentation space. ã Why We Need a Wine Partner:  We want the Din Inima Exhibition Booth to be an area where people can come inside to have a glass of wine and slowly browse the presentation. Our aim is for it to be a highly interactive booth that will put people in a terrific mood before they move onto a full day of shopping at the expo. It is the perfect setting to conduct a small scale wine tasting - to combine wine with fashion!   ã Our Exhibition Booth Has THE BEST location at the Expo: The Din Inima Exhibition Booth will be located at the center of the lobby directly in front of the entrance. It will be the first thing one sees upon entering the expo hall. We have THE highest visibility location at the expo. The booth will have an open layout so that people can browse and linger. Our aim is to have everyone walk  through our booth on their way inside.  Reasons why you should do a wine tasting event with Din Inima at the Moldexpo Fashion Week: ã Opportunity  to market your wine to a high-end fashion industry clientele who appreciate ‘good wine and good food’. ã Exposure  to over 2500 visitors per day, mostly from Moldova but also from the international community. Some of  the countries that are participating at our show are Moldova, Italy, Romania, Turkey and Uzbekistan. You will be getting access to many new customers for your wine.   ã Marketing opportunity  to raise brand awareness for your wine. Your brand name will be displayed on a large ‘wine tasting’ poster which will be placed at the entrance of our booth. Also, you are welcome to distribute business cards and pamphlets about your wine on the day of your wine tasting.   ã Easy and simple contribution from your end in return for a fantastic marketing opportunity. We will provide the staff to pour the wine and clean up after the guests, all you need to do is to provide the wine. You are welcome to send people from your team to represent your product. Or, you can simply contribute the wine, business cards and marketing materials and our volunteer staff will do all the work at the event. FASHION & WINE  What We Need: ã Your choice of wines and sparkling wine. Number of bottles to be determined by you. We estimate approximately 2500 people each day, perhaps 50% of those will enter our booth, and half of those will choose to drink wine. ã  We will be able to provide small plastic cups, but these are not ideal for showcasing wine so it would be preferable for you to provide disposable wine glasses if you have them.   Thank you!   FASHION & WINE

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