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1. [www.digitalguestlist.com] DIGITALGUESTLIST  DIGITALGUESTLIST Social RSVP Platform 8 Step Guide To Making Your Event A Success 2. [www.digitalguestlist.com]…
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  • 1. [www.digitalguestlist.com] DIGITALGUESTLIST  DIGITALGUESTLIST Social RSVP Platform 8 Step Guide To Making Your Event A Success
  • 2. [www.digitalguestlist.com]
  • 3. [www.digitalguestlist.com] Fill Out Your Profile (Settings Tab) Fill Out Your Profile (Settings Tab) • The More Access Points You Have The Better • Extends Your Brand’s Presence • Most of the Info is Displayed on Your Public  Profile • Shows Up in Search Engines (Google, Yahoo, etc)
  • 4. [www.digitalguestlist.com] Get A Lot of Followers Get A Lot of Followers Followers Are People Who List You As One of Their  • Favorite Event Organizers Favorite Event Organizers They Bring Real Value to the “Friend” Relationship • They Are More Likely To Attend Your Events • They Are Notified As Soon As You Post Events by E‐ • mailil For example, if you have 1,000 followers, they will all  • receive an e‐mail within seconds of it being posted to  the platform. Let’s assume 10% of those people RSVP  immediately (because you are a favorite). Now you  immediately (because you are a favorite) Now you have 100 people on the guest list within minutes.  Then the members of their Clique are notified.  List “Add Us As Your Favorite Event Organizer at  • www.digitalguestlist.com/username on your: www digitalguestlist com/username” on your: o E‐mails o Website o Social Networks (Facebook, MySpace, Twitter, etc)
  • 5. [www.digitalguestlist.com] List Event With A Great Incentive List Event With A Great Incentive • List Your Next Event • The RSVP Action Triggers Viral  Marketing • Offering a Great Admission  Incentive like Complimentary or  Reduced Admission Increases  Reduced Admission Increases Chances People Will RSVP • Goal is to get the listed capacity  of the venue to RSVP • We believe an RSVP equals a 50%  likelihood to attend your event likelihood to attend your event
  • 6. [www.digitalguestlist.com] Publish Vanity URL Publish Vanity URL • Vanity URL is www.digitalguestlist.com/username y gg / • Consistent Place For People To Find Your Events • Tell people to log onto this page to RSVP for your  events when marketing • List on your: o E mails E‐mails o Websites o Social Networks (Facebook, MySpace, Twitter, etc) ( , yp , ,) o Radio Ads o Print Media
  • 7. [www.digitalguestlist.com] Monitor Event Performance Monitor Event Performance • Log into your account Log into your account  and monitor the  performance of your  performance of your marketing in real‐time  under the Performance  under the Performance Tab
  • 8. [www.digitalguestlist.com] Adjust Marketing Campaign Adjust Marketing Campaign • Increase or Decrease Your Marketing Strategy Increase or Decrease Your Marketing Strategy  in Real‐Time Based On: o Gender Ratio (you may have too many of one Gender Ratio (you may have too many of one  gender on the guest list) o Age Breakdown (your guests may be too young or Age Breakdown (your guests may be too young or  too old) o Social Circle Breakdown Social Circle Breakdown
  • 9. [www.digitalguestlist.com] Funnel Guests Down Sales Cycle Funnel Guests Down Sales Cycle • Contact Your Guests 1‐3x  Co tact ou Guests 3 To Increase Likelihood of  Attendance from 50% to  As Close to 100% As  l Possible • M th d Methods: o Remind Them About Event o Give Them Updated Give Them Updated  Information People Who Attend o Turn Them Into Evangelists
  • 10. [www.digitalguestlist.com] Repeat Steps 5 7 Repeat Steps 5‐7 Until You Reach Your Target Number of RSVPs l h b f
  • 11. [www.digitalguestlist.com] Questions If you have any questions about to how use our site, please  email info@digitalguestlist.com Additional Services Additional Services If you would like additional exposure for your event, please  call 404.551.3605 to use any of the following: •Dedicated E‐mail Advertising •Branded Pages •Sponsorships •Banner Advertising •Custom RSVP Forms Custom RSVP Forms
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